Xiamen Olympic Museum Adds New Members
On April 18, 2008, Futian Automobile and Xiamen Olympic Museum held a donation ceremony for vehicles. The vehicles donated by Foton Motor Co., Ltd. are MPV products that enjoy the reputation of “China's No. 1 Drift†and are represented by Mengpak. Futian Mengpike will become the museum's VIP reception vehicle. It will mainly be used to receive visiting Olympic officials, sports celebrities and VIP guests from all walks of life.
The Olympic Museum, located on the east road of Xiamen’s Huandao Road, was completed in late 2007. It is the first Olympic Museum of the Special Olympics that was jointly approved by the International Olympic Committee and the Chinese Olympic Committee. It is also a member of the 12 Olympic Museum Leagues in the world. Mr. Wu Jingguo, member of the International Olympic Committee and Chairman of the International Boxing Federation, invested in the establishment. The museum has a construction area of ​​about 200,000 square meters and a total investment of more than 1 billion yuan. Its main function is to advocate and promote the Olympic culture and display the Olympic treasures and cultural relics, including the Olympic torch, mascots, coins, badges and other exhibits. Xiamen Olympic Museum has become a landmark of Xiamen City. IOC president Rogge and life honorary chairman Mr. Samaranch have personally made inscriptions for the museum.
The International Olympic Committee has always attached great importance to the preservation of sports memory, and the Olympic Museum is the best platform. Foton Motors Parker products as the Xiamen Olympic Museum's operating vehicles have undoubtedly become an important carrier for inheriting sports memory and promoting sportsmanship.
IOC members and the director of Xiamen Olympic Museum Wu Jingguo personally attended the donation ceremony. Paralympic ambassadors of the International Paralympic Games and the Xiamen Olympic Museum and the International Paralympic High Jump Champion Hou Bin also attended the event. The event also received strong support from leaders at all levels in Xiamen. The main responsible comrades of Xiamen Sports Bureau, Culture Bureau, Tourism Bureau, and Education Bureau attended the event.
In his speech, Mr. Wu Jingguo pointed out: "The development of the Olympic cause is a long-term and arduous task. It requires the joint efforts of various social strata and various social forces. Today, Foton Motors donated vehicles to the museum, reflecting the company's deep friendship with the Olympic cause."
After the ceremony, Mr. Wu Jingguo also eagerly tested the new member of the museum, Futian Meng Parker. Mr. Wu Jingguo highly appraised the space, comfort and versatility of Parker.
Match the spirit of sports, the quality of Futian Mengpike is trusted by the Olympic Museum
It is reported that in order to be able to match the spirit of sports, the Xiamen Olympic Museum has a very strict vision for selecting and operating vehicles. Futian MPV's MP Parker received a rigorous evaluation, including performance, appearance, and security. After finally confirming that its quality truly reached the advanced level of similar vehicles in the museum, it became the vehicle for the Olympic Museum. In the evaluation, the “third-generation chassis technology†unique to Mengpike left a deep impression on the museum: the X-Tec technology commonly used in international sports cars was first applied to the MPV, making it extremely strong. The ability to resist rollover and side slip can also largely avoid loss of control under very conditions, greatly improving the safety of the vehicle. In 2008, Futian Meng Peck contributed an exciting drift performance to the automotive industry. Without any modification, the MP Parker MPV, with its unique X-TEC ultra-stable chassis technology, successfully completed the highly difficult movements such as wandering and drifting that could only be made by a professional car, and became the first in China and even the world. Refit the MPV that completes the drift action. The evaluators agreed that MP Parker can fully guarantee the safety of operations and can become a mount of the Olympic Museum.
The Xiamen Olympic Museum also revealed that the appearance of Mengpike has also received rigorous evaluation. As a museum's operating vehicle, it is likely to be ready to receive Olympic officials and sports people from all over the world. This is related to the glory of Chinese sports. It must be generous and decent. At this point, the European-style business design, the exquisite atmosphere of the Parker impeccable, smooth clearance.
In addition, as the first Olympic Museum in China, the Xiamen Museum chose Fukuda Meng Parker as another important reason why it is natural for PE Park to have a close relationship with sports. On April 10, 2007, when Mengpike was listed globally in Spain, Mr. Samaranch, the Honorary President of the International Olympic Committee, who was nearly ninety years old, had personally arrived and opened the door with Meng Jinpak, the general manager of Foton Motors Wang Jinyu. Red hijab". Mr. Samaranch took a great interest in Monte Pike, carefully understood the performance of Mépék, and finally wrote an inscription on the spot: “Trust the Power of P. R. China†and gave it to Foton Motor. Mr. Samaranch eventually became the first user of Parker in the world.
In promoting the development of sports, Meng Parker has made outstanding contributions. Foton Motor promised to extract 100 yuan of profits for the "China Youth Tennis Development Fund" to promote the development of China's tennis industry for every sale of a Mongolian Parker product. It is reported that when the Chinese tennis player wins the championship at the 2008 Beijing Olympics, Futian Mengpike will also become a prize car for awarding tennis players. Mr. Samaranch will hand over the car keys to the winners.
Non-Olympic Marketing Helps Futian Achieve Sports Dream
Although it was not an Olympic sponsor, Foton Motors performed well in the 2008 Olympic Games marketing war. As the largest commercial vehicle manufacturer in China, Foton Motors owns a full range of commercial vehicle products such as heavy trucks and big passengers. Commercial vehicle products can be used as transportation and operating tools. These products have great potential for use in the Olympic Games. Fukuda's commercial vehicle products will shine brightly at the Beijing Olympic Games.
It is reported that Foton Motor has been selected as the special torch for the Olympic torch of Mount Everest. The 2008 Beijing Olympic Torch will be the first summit in the world, Mount Everest. The sacred fire peaked at Everest and the road conditions were very complex. To cross over 5 snow-capped mountains at an altitude of 5,000 meters, there were many detours and the slope was very serious, which was a very high challenge for transport vehicles. In this glorious and arduous peak event, Foton Motor specially selected its star teams, including Auman, Mon Pike and Omar, to escort the Holy Fire to the summit of Mount Everest to ensure the successful completion of the Olympic Torch Relay mission. The sponsorship of the Olympic Mount Everest event fully demonstrates the technical strength and confidence of Foton Motor in its own products. Because it is difficult to accomplish such an arduous task without high-performance cars and high-quality services.
In the August Olympic marathon project, Foton Motor’s high-end light truck Omarco will also become a special marathon photography car. Futian Omega Light Trucks is a high-end light truck jointly developed with famous European automobile manufacturers such as the British Lotus on the basis of integrating global technical resources. It is equipped with the world's top Cummins engine and is characterized by high safety and high stability. Omar can be used as a marathon photographic vehicle. While showing the charm of the Olympic Marathon, it will also show the world its status as an advanced light truck.
What better reflects the technical strength and Olympic spirit of Foton Motor is that the Futian Euro V fuel cell bus jointly developed by Foton Motor and Tsinghua University will be officially put into trial operation before the Olympics. Zero-emission fuel cell vehicles have been regarded as the top technology in the global new energy automotive field. Futian Euro V fuel cell bus with independent research and development and its own brand will become a new symbol of Beijing and will announce the concept of green, science and technology and environmental protection of the Beijing Olympic Games to the world.
Although it is a non-Olympic sponsor, the full range of vehicles from Foton Motor actively supports the Olympic Games and shows their talents. From a certain perspective, this kind of non-Olympic marketing of Foton Motor more directly reflects the spirit of the Olympic Games' "emphasis on participation."
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